Online professional coach training has exploded in recent years. An internet search will return countless options promising fast certification, flexible schedules, and affordable pricing. While some programs offer excellent training, follow-up, and mentoring, others are little more than recorded sessions and a printable certificate. So, how do you choose an online training program that will prepare you to be a competent coach?
Start with the Basics
When researching potential professional coaching programs, be sure to find out if the training is ICF accredited. The International Coach Federation (ICF) is the gold standard for coaching programs and obtaining coaching credentials. In-depth ICF accredited programs, such as Aim Higher, offer a combination of prework and live, interactive training with faculty and participants. The live training is a crucial part of gaining requisite coaching skills, which cannot be obtains simply by watching a video or listening to a recording.
Next, make sure the program has a balance between teaching coaching theories and giving participants opportunities to coach and be coached in real time. Find out how many hours are dedicated to these opportunities. Will you receive written and/or verbal feedback? The more constructive the feedback you receive, the more confident and competent you will be to coach your clients. Also, feedback is important because the ICF requires both an audio and transcript of coaching sessions, based on the level of credential you are applying for.
You should also find out if the program is part of or offers a learning community, which allows you to interact with other coaches. The best programs create a sense of belonging among participants through discussions, forums, peer groups, and alumni connections. Coaching is relational work, and learning in relationship with other participants prepares you for your coaching career. Find out how you will be connected after completing your training.
The importance of technology
Our world is technology-driven and the coaching program you choose should be too! For example, does the program offer breakout rooms for coaching practice? Is it easy to access materials and recordings? Are training sessions scheduled at times that fit your schedule? A particular training program might seem ideal when you review its website, but you must find out all of the details to see if it is right for you … before you enroll!
Faculty and enrollment
As you research potential coach training programs, be sure to review all faculty members. Look for trainers that hold ICF credentials and have real-world coaching experience. Be sure to read their bios and find them online to review their credentials and experience. Remember, you’re not just signing up for a coach training program; you’re investing in yourself, so you want professional coach trainers who will model the right way to coach.
Find out what the pricing includes
While the cost of a coach training program is always a factor, resist the urge to choose one based purely on pricing. Low-cost programs often cut corners on live training and after program support. On the other hand, expensive programs won’t necessarily offer the training you need. Be sure to find out what the coach training program offers in terms of skill development and credibility that will lead to you having confidence in your ability to coach in your chosen niche. Also, find out whether the program offers ICF approved mentors, as per Aim Higher.
Listen to your inner discernment
After you have completed your due diligence, then listen to your inner discernment/your heart. You’ve attended an information session and you’ve asked pertinent questions, and now is the time to ask yourself: Do I sense integrity, clarity, and care for all participants? Do the program values align with mine? These questions are especially important as you consider your personal faith and worldviews.
Remember that online coaching can be a powerful way to get the training you need as you prepare to step into the world of coaching. When you choose wisely—prioritizing certifications and a path to ICF accreditation, live training, community interaction, and mentoring—you will set yourself up for success and you’ll be fully prepared to serve truly serve your clients well!
Your Call to Action!
If you’re looking for a professional coach training program that offers independent education and live, online coach training, contact Aim Higher to learn more about the program’s prework and live, interactive format that will prepare you for success in your coaching field.




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